ΔE 6.8, close: similar, with a visible difference side by side. Bright Coral is more muted than Blood Red. They are different kinds of paint: Army Painter Blood Red is a one-coat contrast-style paint and Reaper Bright Coral is an opaque base/layer paint, so they won’t behave the same on the model even where the colour is close.
Usually, if you are not matching paint already on the model. Close match (ΔE 7). Bright Coral is more muted than Blood Red. They are different kinds of paint.
The same difference applies the other way round: Blood Red is more saturated.
ΔE is the colour difference between our two swatch estimates: under about 6 is close, over about 15 is loose. Real paints also differ in finish, coverage and how they thin, so test before you commit.
See Blood Red on the colour wheel See Bright Coral on the colour wheel
All matches: Blood Red equivalents · Bright Coral equivalents